Ecommerce in Africa: Interview with Mobofree CEO Cristobal Alonso

Last month, social marketplace MOBOfree.com announced a 274% year-on-year increase in the total value of goods on their platform in Nigeria – worth a staggering 1.97 billion (USD).

MOBOfree.com combines a social network and classifieds board into a single integrated online platform and has more than four million registered users.

In this interview with Appsafrica, CEO and co-founder of MoboFree Cristobal Alonso explains how the ecommerce site has gained a significant presence across Africa.