Instagram and Spotify Target Emerging Markets

Digital news platform Tech Nova recently highlighted how companies such as Uber, Google, Facebook and Instagram are working on ‘Lite’ versions of their mobile applications for emerging markets.

Slimmed down versions of apps including Instagram’s IGTV and Spotify are being designed to use less data, the site reports.

Read the links below for more insight

Instagram Launches “Instagram Lite” For Emerging Markets

Spotify Is Testing A ‘Lite’ Version Of It’s App For Emerging Markets

Tech Nova is a digital platform focusing on technology and how it affects people in Ghana and the world. Tech Nova focuses on the application of technology in government, finance, transportation, and other arenas in Ghanaian lives.